Zeppelin Studio · Privacy policy

Variantsy

What Variantsy stores, and what it never does

No customer data Contact support
In short: Variantsy stores your display settings, color library and product groups — never anything about your customers. Everything held on our side is deleted when Shopify asks us to erase your store.

Variantsy is a Shopify app that changes how product colors, images and titles are displayed. It does not need to know anything about the people who visit your store, and it is built so that it never does.

No customer data, at any point

Variantsy holds no personal data about your customers. No names, no email addresses, no orders, no browsing history, no identifiers of any kind. The app never requests the permissions that would allow it to read them.

On your storefront, the app writes to the visitor’s sessionStorage only: a short-lived copy of your display settings, so the same request is not repeated on every page. It is erased when the browser tab is closed. Variantsy sets no cookie, and runs no analytics or tracking script.

What the app stores about your store

  • Your store domain, used to identify which settings belong to you.
  • Your display settings: swatch shape and size, selection style, title template, and the other choices made in the app.
  • Your color library: the option names, values and colors you have defined, and the address of any swatch image, so swatches show the right shade.
  • The product groups you create: a name and the list of products in each group, so linked products can be shown together.
  • An access token issued by Shopify when you install the app. It is what allows the app to work with your products, and it stops working when you uninstall.

What the app reads from and writes to Shopify

Variantsy reads your products, their options, variants and media, and the name of your published theme so it can offer a direct link to the theme editor.

It also writes its own metafields to your store and your products — your display style and your product groups — so your storefront can show them without calling our servers. These metafields hold settings and product references, nothing about a person.

That is what the read_products, write_products and read_themes permissions are for. They are the only permissions requested, and they are shown to you at install time. Apart from the product groups you create, product data is read when needed and is not copied into the app’s database.

Where it is hosted

The application runs on Vercel in Paris, France. The database is hosted by Neon in Frankfurt, Germany. Both are within the European Union. No data is transferred to any other processor, and Variantsy sends nothing to third-party services.

How long it is kept, and how it is deleted

When you uninstall the app, your session is destroyed immediately and the access token stops working. Your settings, color library and product groups are kept until Shopify asks us to erase your store, so that reinstalling in the meantime restores your configuration rather than starting from an empty screen.

When Shopify asks us to erase a store — which it does 48 hours after an uninstall, or on your request — everything belonging to that store is deleted: settings, color library, product groups and sessions. Variantsy implements Shopify’s mandatory compliance webhooks, including shop/redact, customers/redact and customers/data_request. The two customer requests return nothing, because there is nothing to return.

Your rights

You may ask at any time what is stored about your store, request a copy, ask for it to be corrected, or ask for it to be erased. Write to contact.zeppelin.studio@gmail.com and you will have an answer within thirty days, usually much sooner.

If this policy changes in a way that affects you, the date below changes and the new version is published here before it takes effect.

Contact

Questions about this policy, or about the data held for your store: contact.zeppelin.studio@gmail.com

Last updated 15 September 2026